The design of the conference's visual identity has been inspired by ethnic themes, Latvian traditions and the country's rich cultural heritage (colours of national costumes). The created logo is a sun sign, also a geometric model of a mandala. The core element of the logo is a stylised pencil, because the pencil is a universal instrument for creativity. The shape and colour of the previous logo were retained during the rebranding of the visual identity.
There are not many conferences of this type in Latvia, and in other countries, too, such conferences are not unified and their directions differ. Consequently, the RAT international conference plays an important role; it provides a major contribution to arts and design research as well as music and culture preservation and development.
Planšete 140x90, podests 50x50
Irēna Ivanova
Author(s): Irēna Ivanova
Author's e-mail: irena-ivanova@inbox.lv
Author's company: Rēzeknes Tehnoloģiju akadēmija
Author's website: http://iidesign.mozello.lv/
Dr.paed., Mg.art. Aina Strode
Teacher's name: RTA rektors Edmunds Teirumnieks